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The PUBG Mobile x American Tourister collaboration is officially underway! This exciting partnership offers both in-game and real-world items themed around the popular battle royale.
Want to show your PUBG Mobile pride while traveling? Now you can! The collaboration includes a limited-edition line of American Tourister Rollio luggage featuring PUBG Mobile branding. This stylish luggage is available until January 7th.
Beyond the Bags:
The collaboration extends beyond luggage. In-game, players can acquire a virtual American Tourister backpack and suitcase. Furthermore, American Tourister will have a significant presence at the PUBG Mobile Global Championships finals taking place this weekend at the ExCeL London Arena. Expect on-site activations and brand visibility throughout the event.
PUBG Mobile's collaborations are known for their unique and unexpected partnerships. From cars to luggage, the game consistently secures major brand sponsorships. This contrasts with Fortnite's focus on pop culture collaborations, highlighting PUBG Mobile's strong brand appeal and market reach. The success of these collaborations speaks volumes about the mobile game's influence and the perception of its player base among major brands. If you're attending the Championships, keep an eye out for those distinctive blue and yellow suitcases!
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