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Ubisoft Unveils New Financial Strategy Amid Assassin's Creed Shadows Controversy

Author : Isabella Update:Apr 22,2025

Ubisoft Unveils New Financial Strategy Amid Assassin

Ubisoft is currently considering the establishment of a new company, aiming to draw in investors by focusing on the sale of major franchises like Assassin's Creed. According to Bloomberg, the company intends to divest a portion of this new entity and has initiated discussions with potential investors, including Tencent and various international and French funds. The anticipated market value of this new venture is expected to surpass Ubisoft's current market capitalization of $1.8 billion.

While the plan is still in the discussion phase, no definitive decision has been reached. Ubisoft might opt to abandon the idea entirely, with the outcome hinging on the success of their upcoming release, Assassin's Creed Shadows. Ubisoft remains optimistic about the game, noting that pre-orders are progressing well.

Amidst these developments, Ubisoft finds itself embroiled in yet another controversy in Japan over Assassin's Creed Shadows. Takeshi Nagase, a member of both the Kobe City Council and the Hyogo Prefectural Assembly, has voiced strong objections to the game's depiction of religious themes. Nagase finds it deeply offensive that players can control the protagonist to attack monks in temples or fire arrows at sacred sites. He is particularly critical of the portrayal of the renowned Engyō-ji temple in Himeji, where the character Yasuke is shown entering with dirty shoes and damaging a sacred mirror.

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