GTA 6 Special Edition and GTA Online Payments May Reach $150: Insider

Take-Two Interactive, the publisher behind the iconic Grand Theft Auto series, has been at the forefront of setting new price standards for AAA video games, notably advocating for a $70 price point. As the gaming community eagerly anticipates the release of Grand Theft Auto 6 (GTA 6), there's growing speculation about its pricing strategy.

It's widely expected that the standard edition of GTA 6 will maintain the $70 price tag, avoiding a jump to $80-$100. However, industry insiders hint at the possibility of a premium edition priced between $100 and $150, potentially offering perks like early access.

Tez2, a well-known insider, has shed light on Take-Two's evolving business model. GTA 6 will mark a significant shift by offering its online component separately at launch, with the story mode bundled into a "complete package" that includes both the story and online modes. This approach raises questions about how the pricing of the standalone online version will affect the overall cost structure.

The standalone GTA 6 Online might be priced lower than the full game, possibly around $50, making it more accessible to gamers who find the $70 or higher price point prohibitive. This strategy could entice more players to enter the GTA universe, with the option to later upgrade to the story mode for an additional fee, perhaps in the range of $20 to $30.

Take-Two could further capitalize on this model by integrating a subscription service akin to Game Pass, leveraging their existing GTA+ service. Players who continue to engage with the game through the subscription, rather than opting for a one-time upgrade purchase, could provide a steady revenue stream for Take-Two.

In essence, Take-Two's multifaceted approach to GTA 6's pricing and distribution could not only broaden the game's accessibility but also enhance their revenue potential through varied purchasing options and ongoing subscriptions.